Privacy Policy

Last updated: October 25, 2025

Privacy-First Philosophy

We don't collect your personal data. Pokemon Team Builder is designed to work entirely in your browser. Your teams are stored in URLs, not on our servers. We believe your privacy is a fundamental right, not a feature.

What We DON'T Collect

We do NOT collect:

  • Your name, email, or any personal identifiers
  • Your Pokemon teams (they stay in your browser URL)
  • Login credentials (we don't have accounts)
  • Payment information (everything is free)
  • Location data beyond general country-level analytics
  • Behavioral profiles or user tracking across sites

What We DO Collect (Minimal Analytics)

To improve the service and understand usage patterns, we collect minimal, anonymous analytics:

1. Anonymous Usage Statistics

  • Page views and navigation patterns
  • Which games are most popular
  • General device type (mobile/desktop)
  • Browser type and version
  • Approximate country (for localization)

Tools used: Google Analytics, Microsoft Clarity, Plausible Analytics

2. Error Reporting

  • Technical errors and bugs
  • Browser console errors (no personal data)
  • Performance metrics

This helps us fix issues and improve stability.

3. Advertising Data

  • Ad impressions and clicks (via Google AdSense)
  • Cookie identifiers for ad personalization

Note: Ads help us keep the service free. You can use ad blockers if preferred.

How Your Teams Are Stored

Your Pokemon teams are stored in the URL. Here's what that means:

  • Client-side only: Your team data never leaves your browser
  • URL encoding: When you build a team, it's encoded in the page URL (e.g., /build#sv?team=...)
  • No server storage: We don't save your teams on our servers
  • You control sharing: Only people with the URL can see your team
  • Browser cache: Your browser may cache the page, but you can clear this anytime

Cookies & Local Storage

We use minimal cookies for:

Essential Cookies (Required)

  • Session management
  • Security features

Analytics Cookies (Optional)

  • Google Analytics (_ga, _gid)
  • Microsoft Clarity (_clck, _clsk)
  • Plausible Analytics (minimal tracking)

Advertising Cookies (Optional)

  • Google AdSense cookies for personalized ads

You can disable cookies in your browser settings. This may affect some features but won't prevent you from using the core team builder.

Third-Party Services

We use these third-party services, each with their own privacy policies:

Google Analytics

Usage analytics and metrics

Privacy Policy →

Microsoft Clarity

User behavior analytics

Privacy Policy →

Plausible Analytics

Privacy-focused analytics

Privacy Policy →

Google AdSense

Advertising network

Privacy Policy →

Your Privacy Rights

You have the right to:

  • Access your data: Since we don't store personal data, there's nothing to access
  • Delete your data: Clear your browser cache and cookies to remove all traces
  • Opt-out of analytics: Use ad blockers or privacy extensions
  • Opt-out of ads: Use ad blockers (we won't stop you)
  • Use without tracking: The core tool works without cookies or tracking

Children's Privacy

Pokemon Team Builder is designed for Pokemon fans of all ages. We do not knowingly collect personal information from children under 13. Since we don't collect personal data at all, this service is safe for children to use. Parents should supervise their children's internet usage.

Data Security

We take reasonable measures to protect our service:

  • HTTPS encryption for all connections
  • Regular security updates
  • Minimal data collection reduces risk
  • No sensitive data storage means no data breaches

Changes to This Privacy Policy

We may update this privacy policy to reflect changes in our practices or legal requirements. We'll update the "Last updated" date at the top. We encourage you to review this page periodically.

Contact Us About Privacy

If you have questions or concerns about your privacy, contact us at: privacy@pokemon-team-builder.org

TL;DR - Privacy in Plain English

We DON'T collect your personal information

Your teams are stored in URLs, not on our servers

We use minimal analytics to improve the service

Ads help keep it free (you can block them)

You can delete everything by clearing your browser

Safe for all ages, no accounts required